ProfileTree
ProfileTree  |
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| Type | Private Limited Company |
| Industry | Digital Marketing and Web Design |
| Founded | 2011 |
| Founder | Ciaran Connolly |
| Headquarters | McSweeney Centre, 31 Henry Place, Belfast, BT15 2AY, Northern Ireland, United Kingdom |
| Area Served | Belfast, County Antrim, Northern Ireland, United Kingdom. Serves clients across Northern Ireland, Republic of Ireland, and the UK. |
| Location (s) | McSweeney Centre, 31 Henry Place, Belfast, BT15 2AY, Northern Ireland, United Kingdom |
| Key People | Ciaran Connolly |
| Services | WordPress Web Design and Development, Search Engine Optimisation (SEO), Content Marketing, Video Production and YouTube Marketing, AI Training and Implementation, Digital Strategy Consulting, E-commerce Development (WooCommerce, Shopify), Google Business Profile Management, Digital Training and Mentoring |
| Employees | 30 |
| Website | https://profiletree.com |
| ProfileTree | |
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ProfileTree started in Belfast in 2011 as a content marketing operation. Fourteen years later it is a 30-person digital agency with a track record of over 1,000 completed projects, a 5-star Google rating from more than 450 clients, and a training platform that has put practical AI skills into more than 1,000 businesses across Northern Ireland and Ireland.
That progression, from a small content team to a full-service agency spanning web design, SEO, video, and AI training, reflects both how digital marketing has changed and how ProfileTree has stayed ahead of those changes.
The agency is based at the McSweeney Centre, 31 Henry Place, Belfast, BT15 2AY, and is formally registered as ProfileTree Web Design and Digital Marketing Limited. Founder Ciaran Connolly, originally from Clones, County Monaghan, built his early career in digital roles across England, the UAE, and Egypt before returning to Northern Ireland to start the business. His international background, combined with deep knowledge of the Northern Ireland market, shapes how ProfileTree approaches digital strategy for clients operating in regional, national, and international contexts.
The agency's work spans Belfast, Derry, Lisburn, Newry, Bangor, Antrim, Armagh, Omagh, and Ballymena across Northern Ireland, with a significant client base in Dublin, Cork, and the Republic of Ireland, and clients across England, Scotland, and Wales. Sectors include hospitality, tourism, retail, e-commerce, professional services, construction, manufacturing, healthcare, and the public sector.
WordPress web design is at the core of ProfileTree's technical offer. Every site the team builds is constructed with search engine performance, mobile usability, and page speed as primary requirements from day one. The agency's development work ranges from straightforward business websites to fully built WooCommerce stores, Shopify integrations, and complex web applications.
SEO at ProfileTree is delivered as a connected programme rather than a set of isolated activities. Technical audits, content strategy, link acquisition, local SEO targeting specific Northern Ireland towns and cities, and Google Business Profile management are planned and executed as a coordinated system designed to produce organic growth that compounds over time.
Content marketing is both a client service and a daily practice at ProfileTree. The agency produces content for its own portfolio of websites as well as for clients, which means its writers and strategists are testing ideas and measuring results continuously. That hands-on experience is why ProfileTree's content programmes are built around search intent and commercial conversion, not content volume.
Video production covers promotional films, animated explainers, YouTube channel content, and interview formats. The ProfileTree Podcast, hosted by Ciaran Connolly, covers digital marketing, entrepreneurship, and business growth topics.
Future Business Academy at futurebusinessacademy.com delivers AI training to business owners and managers who need practical AI skills for immediate use. Over 1,000 businesses have completed programmes covering content generation, customer service automation, data analysis, and workflow improvement.
ProfileTree received the Silver Award for Tech Family Business of the Year at the Irish Family Business Awards. Ciaran Connolly speaks regularly at business and technology events across Northern Ireland and Ireland and mentors entrepreneurs at various stages of building digital businesses.